“Olamide Is the Most Influential Street-Pop Artist of His Generation”: Spotify Hails Baddo Sneh
- The stock of ace Nigerian rapper Olamide continues to rise as a global music streaming platform honours him
- According to Spotify, Olamide is the most influential Street-pop artist of his generation, and it was time he got the recognition he deserves
- Benewaah Boateng, Spotify's editor for West Africa, noted this special recognition and spoke about Olamide's capacity to discover and nurture young talents into global stars
It is nearly undeniably the influence of ace Nigerian rapper turned singer Olamide Adedeji, aka Baddo.
Since breaking into the mainstream Nigerian music industry, he has grown from strength to strength, and he is now a global force to reckon with.
The rapper recently got special recognition from Spotify, a popular music streaming platform that declared Olamide the most influential street-pop artist of his generation.
Recognising Olamide's contribution to Nigerian music
According to Benewaah Boateng, Spotify's editor for West Africa, no other Nigerian artist has matched Olamide's feats by bringing street pop as a genre into the mainstream.
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She also hailed Olamide's extraordinary capacity to discover and nurture young music talents and turn them into international music stars.
Read an excerpt of Boateng's comment about Olamide below:
“Since the debut of his hit single, 'Eni Duro,' he has been a constant cultural force, popularising dance styles like 'Shakiti Bobo' and street lingos such as 'Baddo Sneh' and 'Pepper Dem'. Through his record label YBNL, Olamide has also played a pivotal role in discovering and nurturing Nigeria’s brightest street pop talents. The influence of Street Pop on the Nigerian music landscape in 2023 is clearly and undeniably significant. This is just the beginning of Street Pop going mainstream, and we cannot wait to see how it continues to grow."
Some of the outlining characteristics of Street-pop
During her speech, Boateng spoke about some of the unique characteristics that have made Street-pop stand out and make it a force.
She noted that it is a fusion of Afrobeats, Highlife, Hip-Hop, Fuji Apala, indigenous tunes and other contemporary Nigerian sounds.
The Spotify editor also mentioned a few young talents that went through the Olamide conveyor belt, which included Fireboy DML, Asake, Portable, Lil Kesh, Adekunle Gold, Chinko Ekun, Phyno, Naira Marley, Zlatan Ibile, Lyta, Bella Shmurda and many more.
Video of Roddy Rich hanging out with Olamide & YBNL crew goes viral
Legit.ng recalls a previous report about American rapper Roddy Ricch linking up with Olamide and the entire YBNL crew during his recent visit to Nigeria.
In one of the trending clips, Roddy Rich was seen out on a dinner date thrown with the YBNL crew ahead of the 2023 Flytime Fest.
Rave of the moment, Asake was seen talking to Roddy Ricch and asking him about his stay in Nigeria so far.
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Source: Legit.ng