“With Just N100 We Changed Their Lives”: D’Banj Shares as He Launches Music Academy for Street Artists
- Internationally renowned Afrobeat singer D'Banj seems set to start a revolution that might change the face of the Nigerian music industry
- The veteran musician and CEO of CREAM recently signed a significant collaboration that is finally going to give street pop talents an opportunity of a lifetime
- During the launch, D'Banj revealed that the aim of creating the CREAM platform was to give back and help project the Best of The Street to global recognition
Legit.ng was recently at the official launch of a music talent show initiated by ace Nigerian entertainer and Afrobeat superstar Oladapo Daniel Oyebanjo, better known as D'banj.
The program is designed to take music talent sourcing in a new direction that has never been done before.
Source: Instagram
There have been queries that many of the music talent shows in Nigeria only focus on a certain genre of music singers neglecting the natural street diamonds in the rough.
Isn't it bothersome that musicians like Seyi Vibez, Portable, Asake, and Odumodu Blavk are never seen on the stages of most talent shows, and when they do attend, they never win?
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D'Banj, during the launch of his new music talent show, Best of the Street, noted that street sensations are the target of the CREAM initiative. He also revealed that he would embark on the journey with a couple of juggernauts as sponsors, MTN and a new digital bank, Parallex.
During the show's official season 2 launch, D'Banj noted that with just N100 that would be used to register, winners have the opportunity of a lifetime to win N25m and a record deal.
The veteran singer went on to reveal that this wasn't the first season of the talent show. He told the audience that the popular street-pop sensation Mr Real is a product of the CREAM initiative.
D'Banj noted that no organisation sponsored the first season of the show, yet it was able to produce Pablo Spragra and Mr Real; which is why he has decided to take it to a new level. and
Present at the launch was the banking mogul and CEO of the fast-rising digital bank, Parallex, Olufemi Nojeemdeen Bakre.
Bakre is the father of former Big Brother Naija star turned Nollywood star Tobi Bakre.
During an interview with Legit.ng, he noted that his firm is the first Nigerian bank to create a desk within its operations for the creative industry.
He also spoke about his son, Tobi Bakre and how much joy it gives his soul to see him thriving as an entertainer and an actor.
Bakre also revealed that seeing his sons going into media and entertainment and making a career out of it was a significant spur for him to support the CREAM initiative.
His words:
"Despite our newness and freshness, our collaboration with C.R.E.A.M has been profitable. Parallex prides itself on the pillar of partnership and is particular about success stories."
D'banj, during a conversation, explained that CREAM means Creative Reality Entertainment Arts and Music.
He revealed that the Best of The Street Music talent show winner would go home with N25 million, a brand-new car, and a record deal worth $100k and support to release an album that D'banj would produce.
Several other industry superstars were at the launch, iD'banjng ace filmmaker Toyin Abraham, skit maker Mr Macaroni, and ex-BBNaija star Tobi Bakre.
D’banj gives N2m to woman who wanted to use $1 to take care of her kids, builds house
Meanwhile, Legit.ng reported that veteran singer D'banj has found a market woman after her video went viral on social media.
A blogger had posted a video oD'banjmarket woman saying she would start a house on her site and help her kids with just $1. D'banj saw the video and launched a search for her, saying he would love to bless her for how she chose to spend the money.
According to a post by singer-turned-blogger Tundeednut, the singer found the woman and gave her N2m for her and her kids.
Source: Legit.ng
