2023 AMVCA Weekend Kicks Off with Cultural Day, Stars Attend in Style

2023 AMVCA Weekend Kicks Off with Cultural Day, Stars Attend in Style

  • The Africa Magic Viewers’ Choice Awards officially kicked off on Thursday, May 18, with Opening Night and Cultural Day
  • The three-day lineup of events for the ninth edition includes cultural night, a runway show before the main event on Saturday, May 20
  • Several Nigerian stars were in attendance, each sporting a traditional ensemble representing different cultures

The ninth edition of the Africa Magic Viewers’ Choice Awards (AMVCA) has begun with a three-day lineup of thrilling events.

AMVCA
2023 AMVCA kickstarts on May 18 Credit: DSTV
Source: UGC

On Thursday, May 18, the event began with the ‘Opening Night and Cultural Day’ event – a celebration of African culture and diversity.

This event will be followed by the ‘Runway Show and Nominee Gala’ on Friday, May 19.

This event is a nod to the fashion industry and the role it plays in film and television, as well as spotlighting young designers.

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The Cultural Day event saw beautiful stars in attendance, including Venita Akpofure, Mercy Aigbe and Ini Dima-Okojie.

See some photos below:

Ini Dima-Okojie represented the north in this gorgeous ensemble.

Recall in an earlier report, Busola Tejumola, the Head of Content and West Africa Channels at Multichoice, stated that the awards have become a yardstick for measuring excellence in the Nigerian movie industry and in Africa, and the 9th edition would be unique.

Tejumola further disclosed that this year's edition received 40% more movie entries than in 2022, announcing that the event would span three days.

Tejumola's words:

"The AMVCA has in the last 8 years become the unit by which excellence is measured and recognized and this 9th edition of the AMVCAs stands in a unique position being hosted in the 20th year of Africa Magic operations in Nigeria and at a point when cinematic output across Africa is entering a phase of global recognition and appreciation."

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AMVCA 2023: Jade Osiberu's Brotherhood movie steals the show with 11 nominations, full list drops

Official nominations for the 9th edition of the Africa Magic Viewers Choice Awards (AMVCA) were announced on Sunday night, April 16.

As expected, social media was awash with mixed reactions as many celebrated the nominations of their favourite movies and actors, while others grumbled at the noticeable snubs.

Rave-of-the-moment filmmaker, Jade Osiberu’s Brotherhood movie was a big winner of the night as the production bagged a total of 11 nominations.

Source: Legit.ng

Authors:
Kumashe Yaakugh avatar

Kumashe Yaakugh Kumashe Yaakugh is a lifestyle journalist with over five years of working experience at Legit.ng. She graduated from Benue State University with a Bachelor’s Degree in Mass Communication in 2013. In 2022, she received the award for' Excellence in Fashion Reporting'. Kumashe Yaakugh is the author of 'While She Slept'. Email: caroline.yaakugh@corp.legit.ng