Kanye West Reportedly Back With Adidas After N459b Loss, Ye and Shoe Company’s Agreement Trends: “Massive Win”

• Kanye West and Adidas are said to have reached an agreement after the shoe company dropped him due to his anti-semitic views
• According to a news outlet, Kanye's Yeezy brand will not be designing new shoes but will instead assist in the sale of the current ones
• Ye's fans were overjoyed to see a major corporation pleading with their favourite to return, despite their previous firm refusal to be associated with the rapper

Kanye West and Adidas allegedly restored their business partnership after the German shoe company let go of Ye after his offensive anti-semitic comments.

According to highsnobiety.com, Adidas lost over $1 billion (over N459b) after they made the decision, and they have been in talks to bring back the rapper.

Taking to Twitter, @kanyestreams1, an account dedicated to reporting news relating to Ye, reported that the American rapper reached an agreement with Adidas, which is as follows:

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"Reports say Adidas & Ye have reached an agreement. No new Yeezy branded designs. Only selling current Yeezy branded products that Adidas cannot sell without Ye. No update on future after these are sold. Pirate Blacks will be one of the first release."

Kanye West and Adidas reuniting has Ye's fans excited about the future of the business partnership

@ZeroDarkJeenYus said:

"I wonder what bag he’s getting from this. Knowing Ye, I’m sure he played his cards right."

@Nihalla3 shared:

"How does this man do this after all he did last year? Then gets everything back this year."

@Esther83551041 posted:

"It's funny they couldn't sell without him. I keep saying, never try to destroy the mouth that kept you on the map. I knew the day would come when they'll reach out to him. You can't cancel what God himself has not cancelled, it's never possible."

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@MatrixMachineYT replied:

"Considering what happened a few months ago, this is a massive win for Yeezy."

@goated_jus commented:

"God’s not finished. Ye’s not finished."

@Abhinav00000786 wrote:

"Yeezy brand is far bigger than Adidas."

@SpotOnLee also said:

"Kanye should demand 50% of profits."

@NirmithRai also shared:

"Finally. All this petty fighting is done."

@22stone44 added:

"Whatever the deal was, I hope it’s a ladder and not steps."

Adidas rumoured to be in talks to bring Kanye West back after cutting ties with him over anti-semitic comments

In related news, Legit.ng reported that Adidas was rumoured to be in negotiations with Kanye West again.

The Guardian reported that Adidas ended its partnership with Ye a while back over his antisemitic comments, saying it "doesn't tolerate antisemitism".

A popular hip-hop blog Daily Loud took to its Twitter timeline and posted that it's rumoured that the controversial Kanye West and Adidas could be restoring their business relationship.

Source: Briefly.co.za