Prices of Popular Rice Brands in Nigeria Ahead of Festivities

Prices of Popular Rice Brands in Nigeria Ahead of Festivities

  • The cost of a bag of rice in the market is set to dampen the high spirits of Nigerians ahead of the festive season
  • Various popular local rice brands are now sold for over N100,000, which exceeds the newly approved minimum wage
  • Data from the NBS shows that residents in some states in Nigeria pay more for rice compared to others

Dave Ibemere, a journalist at Legit.ng, has been reporting on business for over ten years. He has deep knowledge of the Nigerian economy, stock market, and general market trends.

It is a few weeks to the end of the year, and once again, Nigerian families are set to gather and make merry with sumptuous meals.

However, this year could be different from previous years due to the high cost of rice, which is a key part of an average Nigerian household's festive menu.

The prices of rice in the market have emerged ahead of Yuletide.
A bag of rice in the market now costs above N100,000 Photo credit: Nurphoto
Source: Getty Images

According to market surveys, the price of a 50kg bag of rice now ranges from N80,000 to N120,000, depending on the brand and location.

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Here is a snapshot of the prices of rice brands:

Mama Gold Rice (N88,000 to N100,000)

A 50kg bag of Mama Gold rice, according to Stephen, a trader at Ojo Market, Lagos, now sells for N88,000, up from its previous price of N75,000.

"The price actually depends on where you are buying from and the type . For me I sell a 50kg long grain bag of Mama Gold rice. Others could sell for for less, but there are chances that it is repackaged.
"A lot of people love the brand because it swells after it is cooked.”

Royal stallion rice (N80,000 to N110,000)

This is another popular rice brand that is considered premium. The cost of a 50kg bag ranges between N80,000 and N110,000, depending on the grain type and seller’s location.

Big Bull rice (N98,000 to N108,000)

Big Bull Rice is a product of Wacot Rice Limited and is known for its high quality. A check on Jiji shows that a 50kg bag of the brand is advertised at N98,000 to N108,000, depending on the seller and grain type.

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Mama’s Choice Rice (N102,000)

Olam Group's Mama’s Choice is marketed as a premium rice option processed in Nigeria. Currently, a 50kg bag costs N102,000.

Mama’s Pride Rice (N98,000 and N100,000)

Another offering from Olam Nigeria, Mama’s Pride, is widely regarded for its quality. The price of a 50kg bag ranges between N98,000 and N100,000, influenced by location and seller.

Some residents pay more for rice

Earlier, Legit.ng reported that the National Bureau of Statistics had revealed states where residents pay more to buy rice.

According to the bureau, the average price of 1kg of local rice sold loose went up to N1,944.64 in October 2024.

Kogi recorded the highest average price of 1kg of local rice at N2,693.41, while the lowest was reported in Benue at N1,267.25.

Proofread by Kola Muhammed, journalist and copyeditor at Legit.ng

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Source: Legit.ng

Authors:
Dave Ibemere avatar

Dave Ibemere (Senior Business Editor) Dave Ibemere is a senior business editor at Legit.ng. He is a financial journalist with over a decade of experience in print and online media. He also holds a Master's degree from the University of Lagos. He is a member of the African Academy for Open-Source Investigation (AAOSI), the Nigerian Institute of Public Relations and other media think tank groups. He previously worked with The Guardian, BusinessDay, and headed the business desk at Ripples Nigeria. Email: dave.ibemere@corp.legit.ng.

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