Ticketmaster blames cyberattack for Taylor Swift tour debacle

Ticketmaster blames cyberattack for Taylor Swift tour debacle

Thousands of US singer Taylor Swift's fans were left empty-handed and frustrated by Ticketmaster's handling of sales for her US tour
Thousands of US singer Taylor Swift's fans were left empty-handed and frustrated by Ticketmaster's handling of sales for her US tour. Photo: Angela Weiss / AFP/File
Source: AFP

US concert booking website Ticketmaster was hit by a cyberattack last year that led to it botching sales for Taylor Swift's US tour, it told lawmakers on Tuesday as it apologized to the pop superstar and her fans.

Critics have long accused the company of being a monopoly, but fan outrage boiled over in November as website outages left thousands of "Swifties" who had been hoping to catch the 33-year-old "Bad Blood" singer's Eras tour empty-handed.

Joe Berchtold, the president of parent company Live Nation, told the Senate Judiciary Committee the meltdown came after the website was "hit with three times the amount of bot traffic than we had ever experienced."

"While the bots failed to penetrate our systems or acquire any tickets, the attack required us to slow down and even pause our sales," he said.

Read also

French bakers protest over surging power prices

Ticketmaster immediately became a focus of Swifty fury, while members of Congress accused it of anti-competitive practices and called for curbs on its dominance -- or even for the company to be broken up.

Apologizing to the 11-time Grammy Award-winner and her fans, Berchtold told senators an "ever-escalating arms race" had sprung up between ticketing companies and "industrial scalpers, using bots and cyberattacks" to illegally obtain tickets for resale.

PAY ATTENTION: Share your outstanding story with our editors! Please reach us through info@corp.legit.ng!

"In hindsight, there are several things we could have done better. And let me be clear that Ticketmaster accepts its responsibility as being the first line of defense in spots in our industry as ever-escalating arms race," he testified.

The cyberattack disclosure did not take the heat off of the company, however.

Witnesses also included outspoken Ticketmaster critic and musician Clyde Lawrence -- whose band "Lawrence" included the line "Live Nation is a monopoly" in its 2021 song "False Alarms."

Read also

Chinese gamers bid sad farewell to 'World of Warcraft'

'800-pound gorilla'

He said Live Nation's triple role owning the venue, financing the show and selling the tickets for gigs gave it outsized power when negotiating with artists.

"If they want to take 10 percent of the revenues and call it a facility fee, they can, and have. If they want to charge $30,000 for (rent], they can and have. If they want to charge us $250 for a stack of clean towels, they can, and have," he said.

Taylor Swift fans demonstrate in front of the US Congress in Washington on January 24, 2023
Taylor Swift fans demonstrate in front of the US Congress in Washington on January 24, 2023. Photo: Drew Angerer / GETTY IMAGES NORTH AMERICA/Getty Images via AFP
Source: AFP

Democratic Senator Richard Blumenthal offered Live Nation a tongue-in-cheek congratulations for uniting both sides of the political divide on the issue.

"May I suggest, respectfully, that unfortunately your approach today in this hearing is going to solidify that cooperation," he said, accusing the company of blaming "everyone but us" for its shortcomings, despite being "the 800-pound gorilla here."

Government estimates put Ticketmaster's market share as high as 80 percent, although the company says the figure is closer to 60 percent.

Read also

Macau ponders future even as tourists and gamblers return

Live Nation denies monopoly allegations and said in a November statement it "does not engage in behaviors that could justify antitrust litigation, let alone orders that would require it to alter fundamental business practices."

Swift was not in the US Capitol as senators grilled the witnesses, but a handful of her fans gathered in front of the building to denounce the platform's actions.

Ticketmaster is "controlling the industry in a way that makes it completely unfair to consumers," said Jennifer Kinder, 56, an attorney from Dallas who represents Swift fans.

"We're really hopeful with this hearing... Swifty fans are not going away until Ticketmaster is changed."

Source: AFP

Authors:
AFP avatar

AFP AFP text, photo, graphic, audio or video material shall not be published, broadcast, rewritten for broadcast or publication or redistributed directly or indirectly in any medium. AFP news material may not be stored in whole or in part in a computer or otherwise except for personal and non-commercial use. AFP will not be held liable for any delays, inaccuracies, errors or omissions in any AFP news material or in transmission or delivery of all or any part thereof or for any damages whatsoever. As a newswire service, AFP does not obtain releases from subjects, individuals, groups or entities contained in its photographs, videos, graphics or quoted in its texts. Further, no clearance is obtained from the owners of any trademarks or copyrighted materials whose marks and materials are included in AFP material. Therefore you will be solely responsible for obtaining any and all necessary releases from whatever individuals and/or entities necessary for any uses of AFP material.