Russian disinformation operation paid for pro-Ukraine war posts: Meta

Russian disinformation operation paid for pro-Ukraine war posts: Meta

Facebook-parent Meta said a Russia-linked 'troll farm' hired people off the street to make comments online supporting that country's invasion of Ukraine, only to have some of them slip in pro-Ukraine messages
Facebook-parent Meta said a Russia-linked 'troll farm' hired people off the street to make comments online supporting that country's invasion of Ukraine, only to have some of them slip in pro-Ukraine messages. Photo: Genya SAVILOV / AFP
Source: AFP

A Russian outfit hired people off the street and paid them to post online comments intended to give the impression of grassroots support for Moscow's invasion of Ukraine, Facebook owner Meta said Thursday.

The internet has been one of the fronts in the internationally condemned war, with Russia seeking to squelch criticism and promote narratives in support of the attack on its neighbor.

The deception campaign on Instagram, Facebook and other platforms was run by a "troll farm," a disinformation operation that Meta said included people previously associated with a notorious Russian influence group.

"We're not talking about a dedicated band of patriotic trolls," Meta threat disruption director David Agranovich told AFP. "They were faking it, people were literally being hired off the street."

The effort came to light after a reporter for Russian news outlet Fontanka infiltrated the operation by getting a job at its St. Petersburg office, drawing Meta's attention.

Read also

Toilets, funerals, rap: Kenya's no-stone-unturned campaign

Some of the people involved in the troll farm were previously associated with the Internet Research Agency (IRA), a Russian group that has been linked to election meddling in the United States and other countries since at least 2016, Meta said.

PAY ATTENTION: Subscribe to Digital Talk newsletter to receive must-know business stories and succeed BIG!

US authorities have offered a $10 million reward for information on election interference, and specifically is seeking details on IRA.

Meta took down the network days after Fontanka reported in April about the group, which had advertised jobs for "spammers, commenters, content analysts, designers and programmers".

The "poorly" run operation bore similarities to efforts by the IRA some nine years ago in the way it hired just about anyone to help with online deception, Meta global threat intelligence lead Ben Nimmo told AFP.

"It's like 2013 is calling and it wants its troll farm back," Nimmo quipped. "It's built on people slumping on bean bags, being paid to run fake accounts and make these posts across the internet."

Read also

Markets sink as talk of Pelosi Taiwan trip fans China-US tension

Meta's investigation found trolls aimed comments at people's content on Instagram, Facebook, TikTok, Twitter, YouTube, LinkedIn, VKontakte and Odnoklassniki.

Trolls apparently worked in shifts seven days per week, got daily lunch breaks and were paid about $440 a month, Meta said.

A twist, Nimmo noted, was that operators also ran a public Telegram channel urging people to leave pro-Russian comments on posts by politicians, influencers or celebrities such as Angelina Jolie or Morgan Freeman then had their trolls tend to the task.

Meta even found instances of some of the hired trolls undermining the deception effort by sprinkling pro-Ukraine comments in with their work, Agranovich said.

Meta said it took down 1,037 Instagram accounts and 45 Facebook accounts involved in the disinformation campaign.

Source: AFP

Authors:
AFP avatar

AFP AFP text, photo, graphic, audio or video material shall not be published, broadcast, rewritten for broadcast or publication or redistributed directly or indirectly in any medium. AFP news material may not be stored in whole or in part in a computer or otherwise except for personal and non-commercial use. AFP will not be held liable for any delays, inaccuracies, errors or omissions in any AFP news material or in transmission or delivery of all or any part thereof or for any damages whatsoever. As a newswire service, AFP does not obtain releases from subjects, individuals, groups or entities contained in its photographs, videos, graphics or quoted in its texts. Further, no clearance is obtained from the owners of any trademarks or copyrighted materials whose marks and materials are included in AFP material. Therefore you will be solely responsible for obtaining any and all necessary releases from whatever individuals and/or entities necessary for any uses of AFP material.