Netflix Speaks on Reported Plans To Leave Nigeria After Six Years
- Leading streaming service Netflix has reacted to reports that it has exited the Nigerian market after six years
- The rumours began after popular filmmaker Kunle Afolayan claimed that some commissioned projects were cancelled
- Legit.ng spoke to some industry players who clarified that Netflix is not leaving but is only cutting down on its budget
Legit.ng journalist Dave Ibemere has over a decade of business journalism experience with in-depth knowledge of the Nigerian economy, stocks, and general market trends.
Popular streaming giant Netflix has debunked rumours of its purported exit from Nigeria amid economic challenges.
The reports of Netflix's exit sparked anxiety among Nigerians and filmmakers alike.
Source: Getty Images
Several social media reports regarding Netflix's exit were linked to renowned Nollywood actor Kunle Afolayan, who suggested that the streaming platform had cancelled several commissioned projects in Nigeria.
Netflix denies leaving Nigeria
Reacting to the reports, Netflix denied the allegations.
Punch reports that the company reaffirmed its commitment to Nigeria in a statement issued through its public relations firm, Hill & Knowlton Strategies.
Edafe Onoriode, group account director of Hill & Knowlton Strategies, speaking on behalf of Netflix, said:
"We are not exiting Nigeria. We will continue to invest in Nigerian stories to delight our members."
Netflix, which entered the Nigerian market in 2016, has significantly elevated local content to a global audience.
The platform has backed numerous Nollywood productions, providing a much-needed boost to the creative economy and fostering the international visibility of Nigerian storytelling.
Some filmmakers who spoke to Legit.ng on condition of anonymity noted that the company is not leaving but simply cutting down on projects.
One of the filmmakers, who gave his name simply as Kene, said:
"What I know is Netflix is not leaving but has simply pulled back from financing and exclusive distribution agreements."
Multichoice announces new GOtv special bundle price
Earlier, Legit.ng reported that MultiChoice has announced that its Supa Plus Golden Window will be extended for the holidays.
What this means is that customers will be able to get the GOtv Supa+ bundle for N13,900 instead of the normal N15,700
The Executive Head of Marketing for West Africa at MultiChoice, Tope Oshunkeye, stated that the extension of the Golden Window is in line with making entertainment accessible to every home during the festive season.
Proofreading by James, Ojo Adakole, journalist and copy editor at Legit.ng.
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Source: Legit.ng
