Power Move: Kanye West Bags Deal With Gap Worth Over N370 Billion
- US superstar Kanye West has secured a logo deal with Gap worth over a whopping N370 billion
- The billionaire musician's revealed his 10-year-partnership with Gap in 2020 but the rights for the new logo were only filed on April 9
- The new "YZY" logo is a spin on Gap's traditional square navy blue emblem and their collaboration is expected to hit the stores later this year
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Kanye West has reportedly bagged a logo deal with Gap worth $970 million (over N370 billion). The rights for the new design were filed on April 9.
The US hip-hop superstar announced his 10-year-partnership with Gap in 2020. Legal docs show the logo the superstar rapper has locked in is exactly what he shared last year.
According to Complex, the Yeezy logo is a spin on Gap's traditional square navy blue emblem. The new official logo now says "YZY".
The trademark papers also identify the items the Flashing Lights hitmaker is expected to make through Yeezy Gap. TMZ reports that the items include handbags, footwear, and jackets among other things. The dope collaboration is expected to hit the stores later this year.
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Social media users have shared mixed thoughts on the billionaire's partnership with Gap. Check out some of their comments below:
@GnarlesR wrote:
"That seems low honestly, he’s made billions from Adidas in 5 years."
@2G4TV commented:
"Power move."
@DonishaAvery said:
"You are a genius."
@Keepdedicating wrote:
"Respect."
@king_of_autumn commented:
"Gap is an awful company I will not stop saying this."
@BarringtonMorr3 said:
"Kim is hurting..."
@YourHareness added:
"Maybe here comes the men dresses."
In other news, Legit.ng reported that Kim Kardashian West and her soon-to-be ex-husband Kanye West, are still getting along despite everything they have been through.
Having children together, it is important to Kim Kardashian that she and Kanye maintain some sort of healthy relationship. Headlines all over the world have been flooded with Kim and Kanye West drama for the longest time. Kim did the most to try and keep her family together, however, everyone has a breaking point.
Having filed for divorce, Kim has had her struggles with Kanye but that does not mean the two are enemies now. The Kardashian’s have always valued a good co-parenting relationship.
As reported by IOL News, a source has said that Kim feels blessed to have been able to “keep things calm” with Kanye regarding the divorce and their children.
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Source: Legit.ng
Sola Sanusi (Entertainment HOD) Sola Sanusi is the Head of the Entertainment Desk. She is an astute, veteran entertainment/lifestyle journalist with over two decades of experience in print and digital journalism. Sola has a degree in English from the University of Ilorin, Kwara state. She is a 2005 Celebrity Media Awards nominee and 2012 Mother Drum Golden Awards Entertainment Writer Recognition recipient. She joined Legit.ng in 2015. Email: sanusi.bodunde@corp.legit.ng.
Khadijah Thabit (Copyeditor) Khadijah Thabit is an editor with over 3 years of experience editing and managing contents such as articles, blogs, newsletters and social leads. She has a BA in English and Literary Studies from the University of Ibadan, Nigeria. Khadijah joined Legit.ng in September 2020 as a copyeditor and proofreader for the Human Interest, Current Affairs, Business, Sports and PR desks. As a grammar police, she develops her skills by reading novels and dictionaries. Email: khadeeejathabit@gmail.com