Positive Publicity: Important Tool for Every Business' Success

Positive Publicity: Important Tool for Every Business' Success

Publicity is an important key for every business to survive, as a house built on the mountain can never be hidden so a business that advertises its goods and services.

Investors, customers alike take pride in popular and well-known brand as it is always believed that it has been tested and can be trusted, unlike a brand that is almost unheard of.

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Publicity brings visibility, thus you cannot push aside the idea of advertising to put your business in the face of the people. And that is exactly what Legit.ng can do to your business as we are a market leader in every area of our work: content, advertising, technology.

Positive publicity: Important Tool for Every Business' Success
Importance of positive publicity on your business. Photo: nappy.co
Source: UGC

With publicity, your business gets the chance to reach your target audience in no small time.

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Being the number one news and entertainment platform by the audience in Nigeria, highlighted below are the reasons you need to place an advert with Legit.ng:

Effective publicity spreads/builds your brand name

Good marketing puts your brand name in the face of everybody and eventually makes you the first choice for people when services, as you offer, are needed. Your business becomes more visible to the audience. It also helps build the trust of customers in your company.

Publicity boost your sales

With the right publicity, an increase in sales and patronage is expected because you have walked yourself into the people's consciousness. You are more visible to them and will be a choice to consider when your products or services are required.

Publicity saves you time

When you choose publicity, you promote your business and boost your sales. By promoting your product or service your business reaches desired target audience faster and in return boosts sales. Effective publicity helps you to get noticed by your audience and engage with them.

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Marketing attracts new customers and retains old ones

When you pitch your publicity tent with the right organisation that has the mileage like Legit.ng, , you attract new clients while at the same time retain the old ones who in most cases also spread your reputations through the word of mouth.

Publicity attracts investors

Effective publicity makes your business visible to interested investors and makes them notice your company and if interested investigate what you are doing.

PAY ATTENTION: Advertise at Legit.ng, No1 news and entertainment website in Nigeria

Source: Legit.ng

Authors:
Sola Sanusi avatar

Sola Sanusi (Entertainment HOD) Sola Sanusi is the Head of the Entertainment Desk. She is an astute, veteran entertainment/lifestyle journalist with over two decades of experience in print and digital journalism. Sola has a degree in English from the University of Ilorin, Kwara state. She is a 2005 Celebrity Media Awards nominee and 2012 Mother Drum Golden Awards Entertainment Writer Recognition recipient. She joined Legit.ng in 2015. Email: sanusi.bodunde@corp.legit.ng.